Co-in-Co Project

About Co-in-Co: Pioneering Micro-Business Resilience

Co-in-Co, short for “Cooperation in Competition,” is our response to the challenges that COVID-19 has thrust upon micro and small businesses in the tranquil rural landscapes of the Nordic and Baltic countries.

Our Dual Mission

1. Empowering Resilience: Our first mission is to bolster industries profoundly impacted by the pandemic—tourism, agriculture, transportation, and retail. How? By equipping businesses with the tools they need:

  • Entrepreneurial and digital skills through comprehensive training.
  • Collaborative problem-solving through cluster networks.
  • A treasure trove of shared wisdom in our prized “Book of Business.”

2. Fostering Connectivity: Our second mission revolves around fostering partnerships—both among rural enterprises and with their urban counterparts. By enhancing rural businesses’ proficiency in digitalization, collaboration, and sustainable practices, we prepare them to thrive in a post-COVID world.

Guided by EU Rural Development Policy

Aligned with the EU’s vision for rural areas and their digital transformation, Co-in-Co is all about:

  • Nurturing partnerships.
  • Developing digital dexterity.
  • Defining pertinent training topics for future adult education.
  • Crafting the Book of Business—an open-access resource for continual micro and small business development in Nordic-Baltic rural regions.

Our Journey So Far

Between November 2021 and January 2023, our dedicated Co-in-Co partners from seven countries embarked on a journey to:

  • Develop comprehensive training materials, covering “Entrepreneurship in cluster networks,” “General digital skills,” and “Digital skills for entrepreneurs.”
  • Empower our partner organizations through “train-the-trainer” activities.
  • Implement pilot programs in Latvia, Lithuania, Estonia, and Greenland.
  • Curate the Book of Business—a compendium of transferable best practices on these vital subjects.

At Co-in-Co, we’re not just navigating the challenges of today; we’re charting a course for a brighter, more resilient future for micro and small businesses across our beautiful region.


We Are Entrepreneurs offers adult training programs in the fields of entrepreneurship, digitalisation, and financial literacy, that help vulnerable segment of society (women, migrants, NEET’s, etc.) who want to acquire highly demanded skills for free and in a non-formal environment that can adapt to their circumstances. These skills offered can increase their employability by obtaining a European certification, can help them with their personal and business finances, and provides them with access to international support groups.


Our objective is to be able to continue to provide international, professional, and sought-after knowledge in the field of adult education training, lifelong learning.  With our work and experience we want to improve quality and sustainability and thus contribute to better and more lucrative jobs for the future. To this effect, the company needs to constantly seek new ways to improve the knowledge, skills, competence, and confidence of its employees. We seek to build international and a global network, to be able to increase access to knowledge, culture, and international cooperation.


In all their activities, Prios has a sharp focus on the individual and their needs. This involves giving support for individual workplace training, individual learning process, market access and life planning in general. they offer workshops and courses that last from a few academic hours up to whole semester. Flexibility is important for Prios in order to offer tailor-made solutions to their customers, be it, length and duration of courses, course content, course location or date.


The municipality of north Greenland, Avannaata Kommunia, has 4 cities and 23 villages, approx. with 10.907 inhabitants. The department, Department of industry and businesses, administer and provide services for enterprising businesses and competence development units in the region.
As tourism consultants, they are in daily dialogue with tourism operators in the region, as well as advising, researching, and promoting tourism for the local legislators.


EDUPRO carries out training courses, seminars, conferences, meetings and other events, and provides services of information, counselling, mediating and educative activities to professionals and disadvantaged society groups to ensure their social and labour integration. They are contributing to bringing innovations, new work tools, technologies closer to the general education field, developing digital, media competences of adults and children to ensure their successful adaptation to the fast changing world and its demands.


The purpose of People to People International (PTPI) aims to enhance international understanding and friendship through educational, cultural and humanitarian activities involving the exchange of ideas and experiences directly among peoples of different countries and diverse cultures. PTPI is committed to enhance cross-cultural communication within each community, and across communities and nations. Tolerance and mutual understanding are central themes.


Their ultimate purpose is to develop socially responsible entrepreneurs, leaders, managers and professionals for Latvian and international businesses and society through being a learning community that strives to be an international centre of expertise in the areas of business, art and technology by providing high-quality, multidisciplinary, student-centred, interactive, research and innovation driven undergraduate, graduate, executive education and lifelong learning.